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19 QQ Business Page Statistics & Features

QQ is a popular social media platform in China, with over 700 million active users. Businesses can create a QQ account to connect with potential customers and promote their products or services. In this article, we will explore the performance of creating a QQ business page, looking at various statistics that demonstrate its effectiveness.


QQ Page Stats: Market & Trends
  1. QQ has 853 million monthly active users as of 2021, making it one of the largest social media platforms in China. (Source: Statista)

  2. Over 50% of QQ users are between the ages of 18 and 30, making it a popular platform for young people. (Source: QuestMobile)

  3. Over 70% of QQ users access the platform via their mobile devices, making it essential for businesses to have a mobile-friendly website. (Source: Hootsuite), although QuestMobile says it is closer to 80%

  4. Over 60% of QQ users access the platform multiple times per day, making it a great way to maintain consistent engagement with followers. (Source: QuestMobile)

QQ Channel: Performance & ROI
  1. The average QQ user spends over 70 minutes per day on the platform, making it a great way to reach potential customers. (Source: QuestMobile)

  2. QQ has a high engagement rate, with users spending an average of 7.2 minutes per session on the platform. (Source: QuestMobile)

  3. Over 40% of QQ users are from Tier 1 cities in China, making it a great platform to reach urban consumers. (Source: QuestMobile)

QQ Business Page: Features
  1. Businesses can create a QQ account for free, allowing them to post updates, photos, and videos to their followers. (Source: Tencent)

  2. QQ allows businesses to create a custom profile, including a header image and profile picture, to make their account stand out. (Source: Tencent)

  3. Businesses can send messages directly to their followers to promote products or services, similar to email marketing. (Source: Tencent)

  4. QQ allows businesses to run targeted ads to reach potential customers based on demographic and geographic data. (Source: Tencent)

  5. QQ has a built-in chat feature, allowing businesses to engage with their followers in real-time and provide customer support. (Source: Tencent)

  6. Businesses can join QQ groups related to their industry or niche to connect with potential customers and network with other businesses. (Source: Tencent)

  7. QQ has a live streaming feature, allowing businesses to broadcast live videos to their followers and promote products or services in real-time. (Source: Tencent)

  8. QQ allows businesses to create custom stickers and emojis to promote their brand and engage with their followers. (Source: Tencent)

  9. Businesses can link their QQ account to their official website to drive traffic and increase brand visibility. (Source: Tencent)

  10. QQ has a "Moments" feature that allows businesses to post updates and photos that appear in their followers' feeds. (Source: Tencent)

  11. Businesses can use QQ to host events and promote them to their followers, similar to Facebook events. (Source: Tencent)

  12. QQ has a loyalty program that rewards users for engaging with businesses, creating an opportunity for businesses to incentivize repeat customers. (Source: Tencent)

QQ Business Page Statistics: Summary

QQ is a popular social media platform in China, with a large user base and high engagement rate. Businesses can create a QQ account for free, allowing them to promote their products or services, engage with customers, and drive traffic to their website.


For more QQ benchmarks, statistics and insights please visit our dedicated Social Media section.

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