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  • Writer's pictureJoanna

Sugar CRM Platform Review


SugarCRM is a cloud-based CRM software that offers a range of features to manage customer interactions, sales and marketing automation, and analytics. It was first released in 2004 and has been growing ever since.


In this review, we'll examine SugarCRM's capabilities, ease of use, pricing, and support, as well as its integrations and APIs. We will also discuss the software's main benefits and problems and recommend three alternative products.


Integrations and APIs

SugarCRM offers a wide range of integrations and APIs. It can be integrated with popular business applications like Microsoft Outlook, Google Apps, and LinkedIn, as well as social media platforms like Twitter and Facebook. The software also has a REST API that enables developers to customize the system to suit their specific needs.


Ease of Deployment

SugarCRM is a cloud-based system, so it is relatively easy to deploy. Users can access the software via the internet using their browser, and there is no need to install any software on their local machine. The software also offers a mobile app for iOS and Android, which allows users to access their CRM on the go.


Product Capabilities

SugarCRM provides a range of features to manage customer interactions, sales, and marketing automation. Its capabilities include contact management, lead and opportunity management, sales forecasting, campaign management, and customer service management. The software also provides robust reporting and analytics capabilities, including dashboards, charts, and graphs.


Price

SugarCRM's pricing is competitive and offers different pricing tiers based on the needs of the business. The pricing starts at $40 per user per month for the Professional plan and goes up to $150 per user per month for the Ultimate plan. SugarCRM also offers a free trial for interested users to test the software's capabilities before making a purchase.


Quality of Support

SugarCRM provides excellent customer support, with a dedicated team available via phone, email, and live chat. The company also offers an extensive knowledge base, user guides, and video tutorials to help users get started with the software.


SugarCRM: The Positives

  • SugarCRM is highly customizable, allowing users to tailor the system to their specific needs.

  • The software provides a range of features to manage customer interactions, sales, and marketing automation.

  • SugarCRM offers a wide range of integrations and APIs, enabling users to connect the system to other business applications.

  • The software's mobile app allows users to access their CRM on the go.

SugarCRM: The Negatives

  • Some users have reported that the user interface is not intuitive and can be challenging to navigate.

  • The software's reporting and analytics capabilities could be more user-friendly and easier to customize.

SugarCRM: The Alternatives

If SugarCRM doesn't seem like the right fit for your business, here are three alternative CRM solutions to consider:

  1. Zoho CRM: Zoho CRM is a cloud-based CRM software that provides a range of features to manage customer interactions, sales, and marketing automation. It offers robust reporting and analytics capabilities and a wide range of integrations and APIs. Zoho CRM's pricing starts at $12 per user per month and offers a free trial for interested users.

  2. HubSpot CRM: HubSpot CRM is a cloud-based system that offers contact management, lead and opportunity management, and sales forecasting. It also provides marketing automation features and a range of integrations and APIs. HubSpot CRM's pricing is free, with optional paid upgrades available.

  3. Salesforce CRM: Salesforce CRM is a cloud-based system that offers a wide range of features to manage customer interactions, sales, and marketing automation. It also provides advanced reporting and analytics capabilities and a range of integrations and APIs. Salesforce CRM's pricing starts at $25 per user per month and offers a free trial for interested users.

SugarCRM: The Final Word

SugarCRM is a highly customizable CRM software that provides a range of features to manage customer interactions, sales, and marketing automation. Its pricing is competitive, and it offers a wide range functionality for most businesses.


For more Platform reviews and insights please visit our dedicated CRM Platform Reviews section.


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