19 Fascinating Facebook Page Statistics

In today's digital age, having a strong online presence is essential for businesses of all sizes. One way to establish an online presence is by creating a Facebook business page. With over 2.85 billion monthly active users, Facebook provides businesses with a platform to reach a vast audience. In this article, we'll explore the performance of creating a Facebook business page and provide you with 20 statistics to help you understand the impact of this social media platform on your business.

Facebook Business Page Stats: Market & Trends

1. Facebook has over 200 million small business pages worldwide. (Facebook)

2. Over 1.4 billion people use Facebook Groups every month. (Facebook)

3. 88% of businesses with a social media presence use Facebook. (Hootsuite)

4. The average time spent on Facebook per visit is 10-12 minutes. (Mashable)

5. Facebook has over 10 million active advertisers. (Facebook)

6. In the first quarter of 2021, Facebook generated $25.4 billion in advertising revenue. (Statista)

7. 96% of Facebook users access the platform via mobile devices. (Facebook)

8. 74% of Facebook users are high-income earners. (Hootsuite)

9. 100 million hours of video are watched on Facebook every day. (TechCrunch)

10. Facebook Messenger has over 1.3 billion monthly active users. (Statista)

Facebook Page: Performance & ROI

1. 62% of people say they have become more interested in a brand or product after seeing it in a Facebook Story. (Facebook)

2. The average Facebook ad click-through rate (CTR) is 0.90%. (WordStream)

3. The average cost per click (CPC) for Facebook ads is $1.72. (WordStream)

4. The best time to post on Facebook is between 9 a.m. and 2 p.m. EST. (Sprout Social)

5. 52% of Facebook users said they have discovered a new product on the platform. (Facebook)

6. Posts with images on Facebook receive 2.3 times more engagement than those without. (BuzzSumo)

7. Videos on Facebook receive 10 times more shares than other types of posts. (Hootsuite)

8. Facebook Live videos receive 6 times more interactions than regular videos. (Hootsuite)

9. Facebook Stories have an 85% completion rate. (Facebook)

Facebook Page Statistics: Summary

Creating a Facebook business page can have a significant impact on your business's online presence. With billions of users and millions of active advertisers, Facebook is a platform that cannot be ignored. By using these 20 statistics, you can gain insight into how Facebook can help your business reach new audiences, engage with customers, and increase brand awareness.

For more Facebook benchmarks, statistics and insights please visit our dedicated Social Media section.